Wednesday, September 2, 2015

Do You Know Why Google Has Made drastic Change in Its #LogoDesign

Well, earlier Google was accessed via desktops by people looking for information or answers. But now, people use Google over a wide variety of platforms, apps and devices for a wide variety of reasons. They access Google through mobile phones, TVs, watches, and, yes, sometimes a desktop too.

According to Tamar Yehoshua, VP, Product Management & Bobby Nath, Director of User Experience, "Today we’re introducing a new logo and identity family that reflects this reality and shows you when the Google magic is working for you, even on the tiniest screens."

The initial Google logo was developed for a single desktop browser page. It has now been updated for a world of seamless computing across an endless number of devices and different kinds of inputs such as tap, type and talk.

Google is bidding adieu to the little blue 'g' icon and replacing it with a four-color "G" that matches the logo.


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